Google Ads upgraded Creator Partnerships with new creator search and management tools, making it easier to manage YouTube ...

Learn which strategies matter now and where marketers should shift budgets for stronger, more reliable performance this year.

Google added click-to-call to Vehicle Ads, giving high-intent car shoppers a faster path from search to a live conversation ...

Portside Marketing has announced the expansion of its service offerings to include Google Ads Management, formally integrating paid search advertising into its existing search engine optimization ...

This week’s PPC Pulse covers Reddit Max Campaigns, Google Creator Partnership updates, and Microsoft’s new targeting ...

Publishers have been candid about losing 20%, 30% and in some cases as much as 90% of their traffic and revenue due to the ...

Search with generative AI is fundamentally changing how people find and interact with information online, impacting both paid and organic channels. Large language models (LLMs) like ChatGPT, ...

A Reuters investigation examines its tactics, including efforts to make scam ads “not findable” when authorities search for ...

Ready to make your blog pay off? This guide shows you exactly how to build, grow, and monetize, with practical tips and hands ...

New platform helps e-commerce brands track product visibility, audit feeds, and compete in Google's organic shopping ...

Experts say the next phase of retail media will be defined by how intelligently it is deployed, less about chasing scale and ...