Ad tech firm AppsFlyer has surpassed $500 million in annual recurring revenue (ARR) to mark a major milestone for the company ...

A comprehensive look at the 2026 app marketing landscape, with essential tools, platforms, and services for every stage of growth.

For app marketers, the narrative of the last few years has been consistent—and consistently challenging. The easy wins on ...

Silverback Digital Marketing has announced continued refinement of its mobile app development practices, reflecting the ...

T-Mobile’s Danny Medico tells the LA Times Studios why the "Un-carrier" is moving past last-touch attribution to find real ...

Following a complaint from AT&T, the National Advertising Division (NAD) finds that commercials for T-Mobile's T-Satellite ...

Mardi Gras creates compressed decision-making windows for consumers”— Brett Thomas NEW ORLEANS, LA, UNITED STATES, ...

According to Brett Thomas, owner of Jambalaya Marketing in New Orleans, many digital marketing issues stem from foundational oversights rather than complex failures.

As Kenya cracks down on unsolicited marketing, businesses must choose between risky shortcuts and privacy-first trust ...

What are brand marketers promising themselves for 2026? Their resolutions signal a broader reset in how marketing is planned ...

Mobile, tackles one of the biggest questions at CES: what does a strong media strategy look like in the age of AI? With T-Mobile reporting $81.4 billion in revenue and serving 140 million subscribers, ...