For over a century now, carmakers have been bullshitting us with bogus slogans and marketing nonsense. Jalopnik readers came up with ten honest car slogans to set things straight. Welcome back to ...

"Wir leben Autos", "the ultimate driving machine", "Das Auto.", "Vorsprung durch Technik"– every German carmaker has one of these sexy slogans that show just how ...

Whatever happened to ‘engineered like no other’? My colleague Steve Cropley last week asked this about Mercedes-Benz’s erstwhile advertising strapline, which was first mentioned in promotional copy in ...

We’re stunned. One of the most successful advertising slogans of all time is no more. BMW’s tagline, “The Ultimate Driving Machine,” is headed for the trash heap, to be replaced by the soul-less “A ...

Car companies do a very good job describing their products. I think you can do better. You've done this once before, I think it's time for another go. Post what you think is the most honest slogan for ...