For over two decades, visibility in search meant fighting for page one on Google. That’s still an important goal, but now it’s only part of the story.

Google tracks how users behave and only shows AI Overviews in Search when they actually add value, said Google VP Robby Stein.

Google is rolling out a new wave of AI features to Search just in time for the back-to-school season. The updates expand what users can do in AI Mode, Google’s experimental interface that blends generative AI with traditional search. The latest features ...

Cofounder James Cadwallader and Dylan Babbs started their AI SEO startup Profound last year when the duo realized they were doing all their research on AI search engines like Perplexity. For many businesses, Google used to be core to their strategy to get ...

Answer-first content, structured data, and authority signals shape AI-driven search. This 90-day plan explains how to put them into practice.

LinkedIn’s AI -powered job search feature is expanding to new audiences.

Agentic AI for Strategic, SEO-Aligned Content Creation New York City, United States – December 19, 2025 / Search Atlas / Search Atlas Launches Content Genius Agent, Turning AI into a Collaborative Writing Partner Content Genius Agent transforms content creation by combining interactive guidance,

Jon covers artificial intelligence. He previously led CNET's home energy and utilities category, with a focus on energy-saving advice, thermostats, and heating and cooling. Jon has more than a decade of experience writing and reporting, including as a ...

Alphabet (NASDAQ:GOOG)(NASDAQ:GOOGL) remains the dominant force in search and digital advertising, holding approximately 90% of the global search engine market share and capturing over 85% of search advertising spend worldwide.